Localy created social media campaign for the return of the 1993 Reebok Aztrek, once a trail running sneaker, which celebrated 25 years since its original release, with the same ‘90s OG vibes.
Our goal was to match the precise vibe for this „blast from the past“ sneaker, through remote corners of Belgrade and the Reebok ambassadors assigned to us.
Client: Reebok Serbia
Production: Braća Burazeri
Concept: Nikola Pazarski
Directed / edited: Nikola Pazarski
Cinematography: Uroš Milutinović
Photographer: Nemanja Knežević
Photo colorist: Nenad Radojčić
Art direction and Styling: Ivana Petrović Radojčić
Make-up: Marija Nikolić
Hairstyle: UHS Taubner
Models: Relja Simić, Lea Davogić, Aleksa Vitorović, Kristina Bekvalac, Surreal, Teodora Miljković, Unja Green, Vuk Smiljanić